At school and college, much of the writing we’re used to doing is for formal, academic writing. Very rarely do we have the opportunity to learn about and try our hand at ‘creative writing.’

In its most simplest form, creative writing is a way of writing that encompasses a range of different genres and styles outside the more formal scope of academic writing. And here at Melio, it’s one of the most popular subjects our students choose to study with us online.

With an opportunity to express oneself, defy the rules of writing that you’re constrained to in school, and immerse yourself in a world that’s totally fascinating to you - is it any surprise that it’s such an intriguing subject for so many?

For those of you who are new to the craft, we’ve put together an introduction to creative writing to teach you all about the subject and help you hone your writing skills for creative success.

What is creative writing?

Defining creative writing into a singular sentence or definition is quite difficult. As the name suggests, creative writing is all about using your own creativity - your own imaginative, out-of-the-box, embellished way of thinking to create a piece of text. 

In this way, creative writing can actually be any type of writing that goes beyond the traditional realms of normal, professional, academic or technical forms of writing. It’s constrained by no standard conventions and uses a whole range of elements in its craft to keep it new, fresh and contemporary.

As a mode of writing, it can combine a number of different genres and styles across a whole range of fields of both fictional and non-fiction writing; storytelling, playwriting, poetry, prose, journalistic, and more. 

Although the definition can be quite vague, creative writing can, for the most part, be defined as any type of writing that is original and able to express yourself, your feelings, or an environment (whether physical or imaginative).

When most people think of the term ‘creative writing,’ they think of poetry and prose. And they’re not wrong. Creative writing places an emphasis on narrative craft, focusing on elements such as character development, narrative and plot, while permeating with your own imagination, invention and story. 

If you were to study the subject at university, or during an online course, your learning will probably cover the different elements of creative writing, which usually includes poetry and prose, among others.

What are the different types of creative writing?

As we’ve already established, there are lots of different types of creative writing, which can be categorised either as fiction or nonfiction. You may have already heard about some of the most popular, which include:

• Biographies and other non-fiction

• Fiction: novels, novellas, short stories, etc. 

• Poetry and spoken word

• Playwriting/scriptwriting

• Personal essays

• Speeches

What makes a good piece of creative writing?

How can I make my work the best it can be? It’s something we all want to know. In fact, it’s innate in all of us; to want to produce the very best work that we can to impress our peers, readers and tutors. 

And when it comes to creative writing, where we are often expressing ourselves or sharing our vulnerabilities, it’s completely understandable to want to portray the things that are so personal to us in the very best light possible.

But, when it comes to creative writing,  it’s important to note that there are no defined rules about what it means to create a ‘good’ piece of creative writing. As the very name suggests, creative writing is an imaginative process, created by the individual with all their quirks and personalities. In fact, what constitutes whether your work is ‘good’ is whether it's authentic and true to the idea you had and the message you wanted to portray.

Creative writing doesn’t fit one set genre and therefore there will never be an umbrella definition to describe the ‘perfect’ piece. Just think about a Gothic short story and then compare it to the features of a great Romantic poem – the two are so very different – it wouldn’t be fair to judge them together. 

However, with that being said, there are a few general principles that you can follow to make your creative writing as strong as it can be - that is, making it authentic to you and therefore believable to your reader.

Know your audience

All the very best stories are created with their target reader in mind throughout the whole process. Why? Because it’s exactly what you need to know in order to really tailor your writing and connect with that ideal person.

Any creative writer should begin their writing by plotting out exactly who they want to read their work - a target persona. How old are they? What are their interests? What creative writing techniques feature in similar works they enjoy? Why would they read your work?

Once you have this in mind, and you continually refer to your persona during the writing process,  your work will naturally begin to take direction and flow in a way that seems appropriate to your target reader.

Write what you know 

Quite often, the best stories are those which we can connect to and relate in one or another way to our own lives. Or, they’re stories which seem so authentic that you could imagine it to be about the writer’s own life. 

Why?  Because they’re real to the writer and their authenticity shines through. And if you really want to connect and make your reader feel your work, it needs to seem real to them.

Now, this doesn’t mean that you quite literally have to write about your life, but drawing on knowledge you have about different elements of our lives to give your story some authenticity and more believability.

Even if you’re touching on topics you’re new to, immersing yourself in that world as much as possible - either by reading, watching, listening, or even meeting the very people that are in it - will ensure that authenticity shines through, and your writing is as authentic as it can be. 

Creativity is key 

Rather un-ironically, creativity is one of the most important elements of creative writing. Having your own ideas, themes, messages, narratives, worlds and characters is what sets you apart from other pieces of writing in your genre. It’s what distinguishes you as a writer.

Of course, this doesn’t mean that if you’re creating a biographical piece that you need to write a tale about a totally fantastical and mythical world with unique creatures that live within it. After all, that would totally eliminate your entire genre. 

But simply use your creativity to think a little outside the box and put a unique twist on things; using literary devices like metaphors, alliteration, and varied sentence structure to make your work unique and interesting.

Challenge your imagination 

One of the great things about creative writing is that there is no definition or rules on ‘how’ to write. It’s an open, expressive platform. One that’s totally unique to you and relies on your own interpretations.

You should take this as an opportunity to challenge your imagination and see where it could take you. Some of the most interesting pieces of literature are thought-provoking or make us question the writing or world around us. Where could your next story take you?

Plot a loose arc

Now, although we have just established how loose the bounds of creative writing can be, it’s still important that you still implement some rules within your writing. And one of those is that you plot a loose story arc for any piece of literature you create. 

Story arcs are critical at giving your writing direction and purpose, helping you to write the whole piece at a good pace, without writing any superfluous content or ‘waffle.’ No matter what genre you’re writing in, you should have a general idea of where your story is going, ensuring you hit all the messages you want it to.

Follow your story arc, and your writing will have a strong structure, pace and direction – keeping the motions flowing and your readers more engaged.

What are some techniques used in creative writing?

Looking for ways to make your writing stand out more? Or shine a new perspective? 

All creative writers implement techniques and tools to keep their writing more entertaining, giving the readers depth and feeling to maintain their interest. 

There are hundreds of creative writing techniques that you can use within your writing (and we certainly aren’t going to make you read through an exhaustive list now). But, to get you thinking about what creative elements you can start to infuse into your writing, take a look at some of the most popularly-used techniques below.

• Character development – The process of creating a well-rounded, realistic character with depth, personality, and clear goals or motivations.

• Plot development – The story of your piece of writing – how it develops, unfolds, and moves along in time.

• Point of view – The perspective from which a narrative is told. It indicates who is telling the story and how the information is conveyed to the reader. Quite often writers will play with the point of view of the central character or protagonist to trick the reader and twist their perspective. 

• Dialogue – Refers to the speech and conversations characters use to speak to one another. Dialogue and the language choices a character makes can be pivotal in helping define their personality.

• Literary devices – Such as metaphors, similes and alliteration to make creative writing more imaginative and descriptive. These are used in a myriad of ways by writers to make their writing more vivid, interesting and engaging 

How to start creative writing

Now you’ve learned more about creative writing, we’re sure you’re eager to learn more about how you can start creative writing. 

Luckily, it’s much easier to launch into it than you may have first thought, with the rules of how to write creatively and what to include designed entirely around you. In fact, the most difficult part is actually starting writing! 

With that being said, here’s our 3 top tips on where to source inspiration and unleash your creative ideas.

1. Read at every opportunity

For creative writers, inspiration is all around you. Quite literally. 

In the 21st Century, it’s never been easier to access work from some work from some of the most acclaimed writers out there. Whether it’s accessing short articles online that they’ve collaborated on, visiting your local library to check out their latest book, browsing the local charity shop, scrolling through their Twitter feed, or listening to their audiobook on your way to school or university, there are so many different ways to access and seek new ideas and inspiration. 

Now, it’s important to remember that although you may have a favourite reader, you shouldn’t limit yourself to reading only their works. Yes, they can really help to immerse you in that particular genre or style of writing, but you need to read publications from other writers to keep fresh ideas and inspiration coming in.

In fact, be sure to check out works from a whole range of different authors, genres, and styles to diversify your reading, and ensure your work is as well-informed as possible. You never know, you may just pick up a niche character trope from a genre or author you may never have considered before! 

2. Start journaling 

Struggling to get those first few sentences on the page? Or need help to unlock the narrative of a story you’ve been plotting for some time? Starting a journal can really help to unlock your creativity and help your thoughts and writing flow easily. 

Getting into the habit of writing each day is something so small you can do, but one which can have a profound impact on your work. Try it yourself: set a timer for 5 minutes, open your notebook, and tell yourself that you’re going to continually write about literally anything that’s preoccupied you that day. 

The more you let your stream of consciousness flow, the easier you’ll find it to build on your ideas, thoughts, and narrative, and become a better long-form writer. You never know, you could even find your next great idea from something you’ve journaled about!

3. Write, write, write! 

Want to know what’s the one biggest thing you can do to start creative writing? Well, actually start. Pick up your pen or laptop, and put your ideas onto paper. 

Whether you have a single conversation starter for a character, or a complete narrative arc, you will only begin your creative writing journey when you physically do it. And I promise that once you begin to write something, ideas will flow to you more easily, and you’ll find the process much easier.

Even if you have no idea on what to write – look for writing prompt inspiration from all around you and start drafting literally anything that comes to your head. It may not be your next bestseller, but the more you practice unleashing your creativity, the easier you will find it to write over longer periods of time and express your ideas.

Summary

Creative writing is an expressive form of contemporary literature; one which allows you to draw on your own self-expression, imagination and ideas to portray a particular message, emotion, or narrative. It defies the traditional bounds of other forms of formal writing and instead follows no generalised set of guidelines, rhythms or routines.

For those looking to get started with creative writing, it’s important to really immerse yourself in the world of literature, reading and writing as much as you can – and even workshopping your work where possible. Creative writing courses and workshops are a great way to meet other like-minded students, share knowledge and feedback, and really upskill yourself.

Study Creative Writing Online

Ready to put pen to paper? Learn tried and tested writing techniques from some of Oxford and Cambridge’s greatest published tutors with our online Creative Writing course.

Whether you’re new to the subject or looking to advance your writing skill, our online Creative Writing course will help develop your own writing voice and style, while learning crucial elements of structure to help your workflow. You’ll learn amongst a small group of passionate writers of similar age and ability as you - where you can share ideas, workshop your writing, and seek inspiration. 

Alternatively, if you prefer to work one-on-one with an experienced writer, you can opt for our Creative Writing Tutorials. Here, you’ll have one-on-one coaching with one of your expert tutors who will teach you more about the fundamentals of the subject, introduce you to new writers and techniques, and have the chance to workshop your writing with a professional. 

It’s the most influential learning environment, with the most inspiring tutor – guaranteed to get your creative juices flowing!

Contact us to find out more or apply today to reserve your place